Discovery Education and the Healthy Weight Commitment Foundation (HWCF) announced today an unprecedented, innovative alliance to help parents, educators, and children address the problem of childhood obesity.
Energy Balance 101 is a web-based outreach campaign to encourage and promote physical activity and healthy eating, especially among children. The online campaigns address rising levels of childhood obesity.
“Parents and educators are concerned about the threat of child obesity and interested in practical ideas about how to help kids take fewer calories in and burn more out,” said Lisa Gable, Executive Director of HWCF. “This partnership will give parents and educators the tools they need to help combat child obesity.”
The comprehensive student engagement program presented by HWCF and Discovery Education at Energy Balance 101 reinforce the First Lady’s “Let’s Move” initiative to combat the childhood obesity epidemic.
“Discovery Education is committed to empowering educators and students with the tools and resources necessary to make healthy decisions,” said Dr. John Whyte, MD, Chief Medical Expert, Discovery Communications. “We are pleased to join in partnership with the Healthy Weight Commitment Foundation and Meredith Corporation in this effort, and are excited to launch Energy Balance 101, which brings a variety of free resources designed to help combat childhood obesity to children, educators, and parents across the country.”