We have connected with local daycare centers and elementary schools to promote “Firstbook”. We participated in Jumpstart…”Read for the Record” and Dr Seuss’s 50th birthday. Our participation in the Seuss celebration included making 1,100 birthday cards for the “Cat” to send to Random House Inc. as part of Project 236, a nationwide initiative to get books to disenfranchised students through the First Book project. For each card, the company will donate one book to a needy child.
The goal of Jumpstart’s Read for the Record campaign is to raise public awareness about significant disparities in early education. An early learning gap exists as early as age 3, due primarily to economic inequality. And because of these early discrepancies in language acquisition and literacy skills, one third of America’s children arrive at their first day of school unprepared to learn. Awareness about this issue is crucial, as this early learning disparity serves as a critical precursor to our country’s persistent educational achievement gap.
How Jumpstart’s Read for the Record Works
Through this campaign, Jumpstart asked Americans to support early education opportunities for all children by reading the official campaign book, The Story of Ferdinand, together on September 20, 2007 to break the record for the largest shared reading experience ever, which was set by 150,000 people on August 24, 2006 during the inaugural year of Jumpstart’s Read for the Record campaign. Reading activities on September 20 ranged from personal sessions between an adult and a child to big group events with hundreds of people gathering together for a large community reading session. Keep checking back for a preliminary count of participants!
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