#CelebratewithDE and join us as we tour Discovery Communication’s world headquarters and meet the men and women behind the world’s #1 nonfiction media company.
With five live-streamed career spotlights and accompanying hands-on STEM activities, your students will be immersed in the STEM skills needed to succeed in a variety of creative and technical fields.
Friday, May 6, 2016
Broadcasts at 10 AM, 11 AM, 12 PM, 1 PM, and 2 PM ET
Discovery Communications – Media Research Manager
Career: Media Data Analyst
How do companies decide what commercials, billboards, radio, television, or digital advertisements you see? How do they know who is watching and how they found out about those shows?
As a Media Research Manager, Audrye Tucker can tell you how companies make the decisions. about what you see. Audrye manages the media analysis for all of Discovery’s networks. She does audience analysis to determine who is watching what, looks at how media campaigns performed, and shares that quantitative and qualitative information with others. If you’ve seen promotions for Shark Week, Deadliest Catch, Naked and Afraid, or Gold Rush, Audrye can tell you how those campaigns performed.
Fun facts: Audrye studied English and Media Art in college and has lived in China, India, and Africa. She loves the violin, singing karaoke, and binge-watching TV.
Hands-on STEM Challenge: Developing a TV Show Pitch – DOWNLOAD
Discovery Education Related Resources
From the concept of chance to statistical predictions to basic sample spaces, introduce elementary students to more advanced concepts of probability.
Who would be the all-time best players in the history of baseball and why? Students will look at the factors that affect the probable outcome of a sporting event, use sabermetrics to analyze one of America’s favorite sports, see how math can be used to assemble the best baseball team in the history of the game, and learn about what may be on the horizon for baseball statisticians.